‘AdWords’ Category

Google AdWords Logo
AdWords, PPC

How to use Data to Optimise your PPC Campaign

When done right, running a paid search campaign is a quick and effective way of driving more traffic to your website and generating sales. But in order to make the right decisions about your campaign, you need to understand how to access the appropriate data and how to analyse it. Ignoring PPC data can be risky but what’s even more […]

Read more →