Ecommerce | Mathew Porter

‘Ecommerce’ Category

11 Oct 2014 7 Comments

Google Certified Shops Available in the UK

Google has finally rolled out Google Certified Shops in the UK for open signup to businesses / online merchants. Previously in beta within the UK, only a select few, large retailers were able to signup, but now this service is available to all who meet Google’s criteria. You can sign up for a merchant account here: http://www.google.co.uk/certifiedshops/for-businesses/. What is Google […]

29 Dec 2012 Comments Off

Conversion Optimisation, Ecommerce

5 Tips to Improve Ecommerce Conversion Rate

With any Ecommerce website the primary function is to convert as much of its buying traffic into sales. Many web developers and designers focus purely on functionality and the look of an Ecommerce site but lose focus of the primary function which is to make as many sales as possible. There are lots of desperate areas within an Ecommerce site […]

Mathew Porter is a Google Partner AdWords Certified Professional