PPC Consultant Nottingham

PPC Nottingham Mathew Porter is a Bing Ads accredited professional Mathew Porter is a Google Partner AdWords Certified Professional

PPC or Pay Per Click advertising is most common on 2 platforms, search engine giants Google AdWords platform and Bing’s newly rebranded Bing Ads, formally Microsoft AdCenter. Many PPC’s will neglect to utilise Bing which offers an extra stream of visitors (also include Yahoo) at generally a much lower CPA, so simply porting the campaign is a cheaper method of increasing traffic and sales.

PPC can be a very prosperous way of increasing your online enquiries or sales as part of your online marketing strategy. The benefits of PPC is the immediate impact in generating traffic by setting up your campaigns and turning them on instead of the longer time in which an SEO strategy would take to implement and see increased rankings.

With over 8 years experience in online marketing working on Local and National campaigns for Service Sector and Ecommerce, Retail Sector campaigns you can be sure that your campaigns will be in safe hands and maximise your ROI.

Ecommerce PPC

The fast paced online retail space requires multi marketing channel strategies to compete in a rapidly evolving space. WIth over 8 years experience and specific focus on Ecommerce, you can be sure that I can help with your Ecommerce and Magento PPC campaigns.

Utilising a firm understanding of online retail I can help build, manage or consult you on your campaigns, building them from product level upwards making the ads and traffic as targgetted and refined as possible and delivering visitors as far into your buying process as possible whilst making the landing pages as relevant as possible. Features such as Product Listing Ads (PLA’s) and ad extensions can be utilised to maximise click through rates (CTR) whilst minimising Cost Per Click (CPC), with lower Cost Per Acquisition (CPA) resulting in increased ROI.

Discuss your potential project and see how you can increase your ROI, use the contact details here: click for contact page.